Vitalize® Ambassador Shares her Passion Around the Globe

Hope Thompson wasn’t born with a rope in her hand. In fact, she wasn’t even born into a rodeo family. However, once her mom started rescuing horses, it didn’t take her long to pick up a rope, and she hasn’t looked back.   “We didn’t even have a fence. And then my mom rescued some horses and […]

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Rodeo Athletes Grateful for Opportunities, Equine Partners

Reflecting on 2020 is a great way to count blessings. During a pandemic in a year of uncertainty, those individuals who often rise to the top are filled with optimism, respect and gratitude. That’s true of two young rodeo athletes who have had time to look back on each of their second appearances at the […]

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10 Days for the Gold

Anticipation is mounting for cowboys and cowgirls preparing for the biggest 10 days of their year – the National Finals Rodeo. With a relocation from the traditional Thomas and Mack Center in Las Vegas to a more centralized Globe Life Stadium, in Arlington, Texas, even those who have competed at the NFR in the past […]

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World Champion Takes One Day at a Time

Change is inevitable. That has never been more apparent than during 2020, when plans change on the daily. One Montana-based cowboy hasn’t let 2020 interfere with his plans. Haven Meged, Miles City, Montana, the reigning world-champion tie-down roper, is excited for the opportunity to defend his title, but continues to take one day at a […]

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