Get Your Head (and Gut!) in the Game

Next week marks the beginning of the FEI World Equestrian Games™, a global equestrian phenomenon that combines these 8 sports: Dressage, Driving, Endurance, Eventing, Jumping, Reining, Vaulting, and Para-Equestrian Dressage. These horse and rider pairs have their heads in the game, so this month we’re focusing on getting our heads (and guts) in the game […]

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Vitalize Ambassador Puts Horses to Work

Shaun Strickland knows the value of a good day’s work, and he knows how important a good horse can be to accomplish that work. Strickland, the managing partner at Poison Spider Cattle Co., north of Casper, Wyo., manages 1,500 cows across 140,000 acres in the big country of Wyoming. And with that much land to […]

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Rodeo is Family Tradition for Vitalize Ambassador

Rodeo isn’t just another weekend hobby for Hayley Jo Knox. She’s the fourth generation in her family to compete in the sport that she was born into. The breakaway roper from Statesville, N.C., said her mom, grandmother, aunt and step-dad were all barrel racers; her dad and grandfather rode bulls. Her great-grandparents also competed in […]

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Vitalize Ambassador Has a Heart for Caring

Megan Lyerly has a heart to help others – other people and horses. The young lady from Stony Point, N.C., spends her days training and riding at least a dozen horses at the Triple M Arena, and she spends three nights a week caring for patients in their homes as a hospice nurse. The barrel […]

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