Horsemanship Coach Plugs Holes with Vitalize®

Expert horseman Rodney Yost compares his equine training techniques to sailing a boat. If there is a hole in the ship, it won’t sail until it is plugged. And if there is a hole in a horse, it needs to be plugged so it can be properly trained.  Yost, a fourth-generation rancher and horseman from South Dakota, has been riding […]

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Roper Puts Focus on One Skill at a Time

Born into a rodeo family, Shai Schaefer hasn’t always loved the sport. In fact, it took her several years, a health scare and surrounding herself with the right people to even decide she enjoyed breakaway roping, a sport at which she now excels.  “I always roped as long as I can remember. I hated it at first, […]

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Vitalize® Ambassador Shares her Passion Around the Globe

Hope Thompson wasn’t born with a rope in her hand. In fact, she wasn’t even born into a rodeo family. However, once her mom started rescuing horses, it didn’t take her long to pick up a rope, and she hasn’t looked back.   “We didn’t even have a fence. And then my mom rescued some horses and […]

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Rodeo Athletes Grateful for Opportunities, Equine Partners

Reflecting on 2020 is a great way to count blessings. During a pandemic in a year of uncertainty, those individuals who often rise to the top are filled with optimism, respect and gratitude. That’s true of two young rodeo athletes who have had time to look back on each of their second appearances at the […]

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